Improving sales and distribution through e-learning
The problem: As a luxury brand, Tempur was challenged by third party retailers not delivering the same level of service and expertise as their product and brand promised. With high costs related to training sessions and a more mobile sales team, Tempur was looking for a smarter solution.
The solution: Through motivating e-learning that leverages gamification dynamics on a device staff were familiar with, Tempur was able to educate retailers in a creative and engaging way.
The result: The Tempur app has increased top-of-class mentality amongst sales personnel, as well as securing a higher level of service. It has also provided country managers with valuable statistics and knowledge of their sales team. The app is live in 16 markets in over 12 different languages with over 1,000 levels.